PRESS RELEASE – FOR IMMEDIATE DISTRIBUTION

April 2012. Wingrave, UK. Evolution International Group Limited(EIGL) have heeded the advice of Prime Minister, David Cameron when back in November 2010 he announced that Asia was key to UK prosperity and that for the UK economy to grow, it should look further afield.

In August last year, EIGL, headquartered in Wingrave, Buckinghamshire decided to build on the success of its European and America’s business, Evolution Live – renowned for creating unforgettable events that motivate, inspire, captivate and inform. EIGL chose to follow Prime Minister David Cameron’s words by establishing Evolution Live Asia Pacific in Thailand to grow the Group’s business and global reach.

The Bangkok based team immediately set to work establishing local contacts and was quickly rewarded by winning its first major account with InterFace Flor, a Global commercial flooring manufacturer with a local base in Singapore.

Crew from Evolution Live in the UK, flew out to Hanoi where the Interface Flor event took place to lend their expertise enabling Evolution Live Asia Pacific to deliver beyond the initial specification and greatly exceed our client’s expectations.

We used Evolution Live’s traits of creating world-class events, allied with a local understanding and appreciation of the cultural differences to design, produce and deliver the event. The 4 day conference included gala dinners, workshops, team building exercises and new product launches. The key messages were carefully thought out and linked by our team through every aspect of the programme. The Evolution Live Asia Pacific team were able to create a truly successful event that inspired, motivated, captivated and informed InterFace Flor’s guests.

Robin Hales, Vice President Asia, Marketing and Product commented, “We wanted to bring our regional sales team and dealer partners together and create an event that would not only launch a new product and its messages to key members of staff, but also provide reward for their hard work.  When Evolution Live Asia Pacific pitched to us, we were really impressed by their creativity, thorough approach and attention to detail and we could see straight away from their existing client portfolio, that they had experience in producing exactly the kind of event we were looking for.  They said they would deliver an unforgettable experience and they truly lived up to this.  We are grateful to Stuart Granger, Executive Producer, Evolution Live Asia Pacific and his team – a brilliant event and the feedback from our sales team and the distributors was very positive which reflects on InterfaceFlor too!”

Evolution Live Asia Pacific will be building on the success of this first major event throughout 2012 and beyond.

-END-

Press Contact:

Jade Webb or Kev Jefcoate 0845 2255 386

jade@evolutionlive.co.uk

Pictures available upon request

About Evolution International Group Limited (EIGL)

EIGL businesses share a common objective – to Create Unforgettable Experiences.

We design and deliver unique events and campaigns that enable you to improve business performance, motivate teams, excite, inspire and engage audiences – whilst demonstrating a successful return on investment to your stakeholders. 

Evolution International Group is headquartered in the UK, from where our global operations are led and our European and Americas businesses work with an extensive, diverse client portfolio to include some of the most respected and recognised International brands.

EIGL’s continued growth has led to expansion in the Asia Pacific and wider Asia regions with the opening of a regional office in Bangkok, Thailand to represent both our International customers and those based in the region.

We create solutions that can cover all aspects of event organisation and delivery from concept through to delegate management and logistics, creative content & video, stage set & exhibition stand design / build and full technical operational support including audio visual supply. As additional services we can create fully integrated marketing campaigns including PR, sales & sponsorship.

Founded on, and continually enhancing a reputation for live experiences that motivate, inspire, engage and inspire, our businesses are powered by highly motivated teams of professionals that go all out to deliver effective, appropriate communication through the best live events possible.  We work with you and approach every project as a unique venture, creating trust and a strong relationship with our clients.

The client wanted to enable the EMEA senior management team to engage, communicate and collaborate throughout the day, away from distractions in relaxed surroundings. Evolution Live was able to deliver all elements of this event, leaving the client happy with the end result.

NEEDED - A theme to link the conference and dinner to engage the audience without detracting from the key messages being delivered.

Our Solution…

For complete flexibility and immediately recognisable scenes, we selected a TV Station theme. The delegates became the audience in a “live” TV Studio. Presentations would be delivered in a variety of familiar TV programme styles. Current Affairs show styles were chosen to maintain a more serious note.

From the moment the studio signs turned to “on air”, the day flowed with the precision of a well-tuned TV station. CYFAS TV featured many shows including The Movie Premiere, Working Lunch, Sports Report and How to Look Good Naked. The afternoon break outs in the smaller studios featured a full court room set-up for Law and Order UK, Question Time from Blackpool, Panorama and The Dragons Den.